Table 4. Mean counts of gaze fixations according to menu selection and 6AOIs

	Menu name	Price	Calorie	Country of origin	Image	Special indication
BBB	35.5±4.4^ab	14.3±4.2^bc	13.8±3.7^bcA	23.0±10.7^abc	38.8±12.2^a	1.3±0.4^c
HCB	29.6±3.0^b	12.3±1.5^b	5.9±0.7^dB	14.6±1.7^c	35.8±3.6^a	1.2±0.2^d
ESCB	22.1±4.8^b	7.0±1.1^c	4.3±1.1^cB	9.8±2.3^c	52.4±8.8^a	1.2±0.3^c
WSB	44.7±5.7^a	10.3±1.2^b	4.7±1.1^bB	11.0±2.0^b	33.0±5.4^a	1.0±0.3^b
CCB	35.0±15.5^a	14.3±7.5^abc	3.0±1.5^bcB	17.3±5.9^abc	28.7±5.8^ab	1.3±0.7^c
BUB	36.7±7.9^a	11.7±2.8^bc	6.3±3.3^cB	12.7±5.4^bc	28.7±8.7^ab	0.7±0.3^c
SB	26.8±2.5^b	11.8±1.8^bc	4.8±1.0^cB	15.3±2.7^bc	57.5±15.8^a	1.2±0.3^c
BAB	27.7±6.2^a	10.7±1.1^bc	7.3±1.5^bcB	19.0±4.7^ab	32.0±11.0^a	0.7±0.2^c

Superscript letters in a row or column indicate significance at p<0.05 by Duncan’s multiple range test.
Superscript letters in a row or column indicate significance at p<0.05 by Duncan’s multiple range test.